Marketing is a tricky beast and the devil is in the always-rapidly-changing details. Changes in social media algorithms affect how we can best reach our clients, and we have to understand how to work with these algorithms to maintain the value of the following we spent so much time and effort building.
They key to successful marketing is staying on top of the trends, on top of the algorithm changes, and on top of consumer attitude. At Tamara Morrison Graphics, we spend every day researching and exploring what is working and what is not. We know what works.
It's a hot topic these days. What site to be on, why be on any, is it even helping you? We can help you with:
Branding via social media engagement (with algorithm friendly best practices)
Facebook/LinkedIn Ad optimization (we work to get you a better cost per click and better targeting and conversion plans)
Keep an eye out for strategic B2B relationships for you (when applicable)
WHY DO YOU NEED A PROFESSIONAL SOCIAL MEDIA MANAGEMENT TEAM?
Social media is not just a way to advertise... it's really a digital way to present your company's image to the world. It's a visual representation of your elevator speech - and remember, a picture is worth a thousand words.
In just an instant, visitors who visit your social profiles are going to make a judgement on your brand.
Is your social media serving as an enticing portfolio? Or is it just a bunch of spammy ads?
Are you actually reaching as many people as possible via social media, or are you only bringing in 1 or 2 likes at a time?
Are you making valuable connections with other people in your industry through your social media reach, or is your social media presence just a one-way conversation in an empty room?
Social media has so much value forEVERYbusiness; it doesn't matter if it's B2C or B2B. However, of you don't have a smart strategy in place,you're throwing all that value down the drain.
This is the problem companies face when hiring a college intern to do their social media work... more often than not, this results in missing an incredible amount of value while spending money on ineffective, inexperienced strategy. The company's "digital portfolio" of social media profiles is not strong or enticing, the amount of reach to new eyes is minimal, and there are no strategic industry relationships being formed.
At TMG we equip you with the know-how and strategy to make your social media effective, engaging, and lead-generating. Our team understands that there's no point investing in social media if you're not getting value from it - and that's what we serve:VALUE.
Let us take care of the strategy and lead generation so you can place your time and focus on your actual business instead of marketing!